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Practical guides on SEO, Prismic websites, AI, automation, ecommerce, CRM, and customer experience systems.
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Business SystemsMay 25, 2026Updated May 25, 20268 minsThe Newport Playbook: Turning Your Google Business Profile into a Local Lead Machine
"Think about the last time you hired someone local. You didn't just read their name; you looked for proof they could do the job."
By Issac Staples
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Business SystemsMay 5, 2026Updated May 5, 202612 minHow to Create a Workflow for Your Small Business
Most small businesses do not need more random software first. They need a clear workflow that shows how leads, customers, appointments, payments, and follow-ups move through the business. Learn how to identify bottlenecks, disconnected tools, manual handoffs, and the first workflow worth improving.
By Issac Staples
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SEO StrategyApr 29, 2026Updated Apr 29, 20268 minsWhat Makes a Small Business Website SEO-Friendly?
A practical guide to building fast, structured, conversion-focused websites that search engines and AI answer engines can understand.
By Issac Staples
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Topics We Cover
- SEO — technical foundations, Core Web Vitals, schema markup
- CRO — conversion rate optimization, landing page structure
- Workflows — automation sequences, lead routing, intake flows
- Reporting — dashboard design, pipeline analytics, retention metrics
- Prismic slices — building, versioning, and shipping a design system
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